Drake is officially Canada’s sweetheart.
Watch the music video for God’s Plan by Drake, which features footage of Toronto Rapper donating the video’s nearly $1 million budget to people throughout Miami.
“The budget for this video was $996, 631.90. We gave it all away,” reads the screen as the video begins.
Drake took to Instagram @champagnepapi to share behind-the-scenes photos and commentary about the “God’s Plan” video. He poses with some of the recipients of the donations and gave us insight into their backstories and his thought process throughout filming.
“In this difficult time as we see the world becoming more and more polarized, simultaneously we can see that hip hop keeps giving and creating unity.”
#godsplan -Russell Simmons